Little Red Fashion aimed to transform Augmented Reality (AR) from a simple gimmick into an impactful educational technology tool. Their goal was to enhance their books with interactive, immersive content that brought fashion to life for kids. By focusing on AR, they successfully turned static resources into dynamic, value-packed solutions designed to provide lasting educational experiences.
Together, we made history with the first augmented reality kids' book about fashion, revolutionizing how children engage with fashion education. Looking ahead, our impact extends into the metaverse with their initiative, The Big Red Spool—a virtual fashion museum and learning hub—and IoT-integrated tools designed to teach fashion history and textile education in creative, tech-driven ways.
Our solution included an AR app that allowed readers to download and scan book pages, bringing the content to life in vivid, interactive ways. This feature transformed traditional reading into an immersive experience, making fashion education more engaging for kids. Additionally, the app offered an interactive dress design experience, enabling young readers to unleash their creativity and design their own garments, adding a hands-on component to their learning journey.